Popular iPhone mail client Mailbox is now available on iPad. An Android version appears to be on the horizon, too. Via Droid-Life:
“In a sitdown with Read Write, Mailbox’s founder Gentry Underwood said that a presence on Android is next on their list of things to do. He wouldn’t specify a time frame, only that it’s on their radar now that the iPad app is out. “
Mailbox flourishes on iOS for two reasons:
1. It’s Gmail-centric. It’s arguably a great Trojan horse for Google on iOS, despite not being made by Google. It gives users a way to prefer Gmail and override iOS’s own agnosticism to the relative merits of different email providers.
2. Its swipe gestures differentiate it from the iOS Mail app.
3. It’s more functional and stable than the Gmail iOS app, plus the latter is not preinstalled and hence doesn’t have much of an advantage or headstart.
These advantages do not exist on Android. To wit:
1. The Gmail app for Android not only supports swipe gestures, but it also supports quick replies and quick archiving directly from its drag-down notifications. Not enough? It also offers a shortcut via the essential Dashclock Widget, too. Mailbox would have to, at the very least, match all of these features that are already offered by an Android system app (Gmail.)
2. While the stock Android mail client does not support swipe gestures, its design language is clearly influenced by Gmail’s Holo aesthetic, such that I’m not sure that most users will notice/care that it doesn’t allow power-user workflows. Android users are not the same as iOS users: the number that spends money and operates as power-users is likely quite low.
3. In case you haven’t noticed, Google is interested in basically everything now. The entire second half of the endless I/O keynote was about Google’s increasingly walled garden, with Google+ at its center. Google’s aggregative services in Google Now and the complex identity service that it is building with Google+ all but require you to use as many of Google’s own services as possible, to the detriment of any third-party alternatives/developers. For Mailbox, which is an email service owned by cloud service provider Dropbox, this means taking on not only Gmail, but also Google Drive.
Despite the array of developer tools that Google unveiled at I/O, I still regard Android as increasingly hostile ground for third-party developers, due to Google’s unlimited ambition. This isn’t a critical problem yet, or at least for as long as Google makes quality apps and services that it doesn’t kill-off abruptly, but it will make life hard for the likes of Mailbox and Dropbox.
-The ScreenGrab Team
Quick – name a 1st-party native iOS app that has no Android equivalent! GameCenter? Ok, you got me on that one. But let’s talk about apps that users actually use. The answer is actually Notes, Apple’s plain-Jane notes app. Despite its simplicity and skeuomorphic design, Notes is a useful tool, with the kind of raw reliability and speed that you expect from pen and paper. Plus, it syncs to iCloud and lets you continue working on your Mac. Android has no similar system app. Luckily for us, however, Google has just released Keep, its own Holo answer to Notes and (to a lesser extent, I think) Evernote and Dropbox.
You can download Keep right here. And you should download it, if you’re running Android 4.0+ (and you should be!). Keep is a notes-taking app that lets you create text and lists, or save photos and webpages. It lets you color-code notes for differentiation, which is a surprisingly novel and neat touch. To tie it all together, it has an excellent widget that lets you scroll thru your notes or quickly add new ones. Here are some screengrabs:
But most importantly, it syncs automatically to your Google Drive. Before now, I had been using the excellent Simple Notepad, which syncs to Dropbox (where I have only a basic account), but I’ll probably switch now, since I’m a fan of consolidation and not having to juggle between various incompatible services/apps. There’s some truth to the claim that Keep could be an “Evernote killer.” I had found myself using Evernote less and less recently, not only because I had less storage there than on Google Drive, but because I had begun using the Save to Google Drive extension in Chrome to save almost anything remotely interesting that I came across on the Web.
What’s overlooked in all the hoopla about Keep v. Evernote, however, is how Keep further pushes diehard Android users away from Dropbox, and how it shows off Google’s new cross-platform strategy against Apple. Since Google already matched Dropbox’s Camera Upload feature with its own Instant Upload feature in Google+ (and attendant photo sync with G+/Picasa in the stock Gallery app for Android), it now has in Drive/Keep some of the note taking features that a host of 3rd-party apps have already hooked-in to Dropbox, too. And since your Keep notes can be accessed from Google Drive, Google now has an answer to, of all things, Apple’s stock note-taking app, which is an important front in the battle for a smooth cross-device experience.